2016 ADDY WINNERS

View The 2016 ADDY Winners Book Here

 

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2016 AUSTIN AD FED PROFESSIONAL ADDY WINNERS
 
FIELD CATEGORY ENTRY TITLE AGENCY
 
BEST OF SHOW
 
Advertising 52B – Television-National Campaign PetSmart Television Campaign GSD&M
Design 78 – Logo Design Rabbit Foot Logo McGarrah Jessee
Digital 95 – Innovative Use of Interactive / Technology ReWork Project Interactive Film djnr interactive, LLC
JUDGE’S CHOICE
 
Advertising 70D – Consumer Campaign-National First Draft Ever GSD&M
Advertising 77 – Copywriting The Holiday Card: The Movie Sanders\Wingo
Design 03A – Counter Top PetSmart In-Store Poster – PetsHotel GSD&M
Design 15 – Direct Marketing & Specialty Advertising Always type design David Kampa
Digital 39A – Mobile App Whole Foods Market Rewards Program App R/GA
GOLD
Advertising 17A РFull Page Or Less – Single Unit Love Sanders\Wingo
Advertising 17B – Spread, Multiple Page or Insert – Single Unit YETI BBQ Print McGarrah Jessee
Advertising 22 – Public Service Print Advertising Love Sanders\Wingo
Advertising 26B – Events-Multiple Air Force Performance Lab GSD&M
Advertising 27A – Poster – Single Unit Shiner SXSW Poster McGarrah Jessee
Advertising 52B – Television-National Campaign PetSmart Television Campaign GSD&M
Advertising 69 – Advertising Industry Self-Promotion Film, Video & Sound The Holiday Card: The Movie Sanders\Wingo
Advertising 77 – Copywriting The Holiday Card: The Movie Sanders\Wingo
Advertising 77 – Copywriting The Cardie Award Sanders\Wingo
Advertising 79B – Illustration – Series McJ SXSW Gospel Waffle Sunday Signs McGarrah Jessee
Advertising 81 – Art Direction Uncle Billy’s Ampersand Agency
Design 02A – Single Unit Shiner Bavarian Amber Brewers Pride Packaging McGarrah Jessee
Design 02A – Single Unit Still The King: Celebrating The Music Of Bob Wills And His Texas Playboys (Asleep at the Wheel) Backstage Design Studio
Design 02B – Packaging Campaign Grander Rum Packaging Helms Workshop
Design 02B – Packaging Campaign Dr. Kefir’s Packaging McGarrah Jessee
Design 03A – Counter Top PetSmart In-Store Poster – PetsHotel GSD&M
Design 07A – Single Unit YETI Catalog McGarrah Jessee
Design 14 – Brand Elements Goodside Brewing Greatest Common Factory
Design 15 – Direct Marketing & Specialty Advertising Always type design David Kampa
Design 78 – Logo Design Hotel Eleven Sherry Matthews
Design 78 – Logo Design Responsible Paper Alliance Screamer Co.
Design 78 – Logo Design Rabbit Foot Logo McGarrah Jessee
Design 78 – Logo Design ReWork Project Logo djnr interactive, LLC
Digital 38A – Single Platform 7-Eleven Sour Patch Kids Slurpee Instagram Carousel T3
Digital 38B – Multiple Platforms First Draft Ever: Live Webcast GSD&M
Digital 38B – Multiple Platforms Allstate Handle with Care T3
Digital 39A – Mobile App Whole Foods Market Rewards Program App R/GA
Digital 40 – Web Banner Ads PetSmart – Booking Banner GSD&M
Digital 55A – Single Spot, Any Length First Draft Ever GSD&M
Digital 55A – Single Spot, Any Length PetSmart Online Films – Smoochie & Alamoochie GSD&M
Digital 57 – Webisode(s) First Draft Ever: Live Webcast GSD&M
Digital 95 – Innovative Use of Interactive / Technology ReWork Project Interactive Film djnr interactive, LLC
CrossPlatform 70D – Consumer Campaign-National PetSmart Integrated – Partners in Pethood GSD&M
CrossPlatform 70D – Consumer Campaign-National First Draft Ever GSD&M
CrossPlatform 76B – Advertising Industry Self Promotion Integrated Camp. GSDEMOLITION GSD&M
SILVER
Advertising 22 – Public Service Print Advertising 2015 Golden Gloves Poster GSD&M
Advertising 23 – Advertising Industry Self-Promotion, Print Advertising 5th Annual GSD&M Party Poster GSD&M
Advertising 23 – Advertising Industry Self-Promotion, Print Advertising Gary Clark Jr. Poster GSD&M
Advertising 23 – Advertising Industry Self-Promotion, Print Advertising Muddy Magnolias Poster GSD&M
Advertising 27B – Poster-Campaign Reel Indie, Reel Texas Marketing Matters
Advertising 28B-Super-sized, Extension/Dimensional,Digital or Animated Shiner Beeramid Double Board McGarrah Jessee
Advertising 52A – Single Spot, Up to 2:00 First Draft Ever :60 GSD&M
Advertising 52A – Single Spot, Up to 2:00 PetSmart Television – Pepper GSD&M
Advertising 52A – Single Spot, Up to 2:00 First Draft Ever :30 GSD&M
Advertising 52A – Single Spot, Up to 2:00 Southwest Airlines Spring 2015 TV – High School Reunion GSD&M
Advertising 52B – Television-National Campaign Shiner Bock Brand Campaign McGarrah Jessee
Advertising 52B – Television-National Campaign Shiner Wicked Ram TV McGarrah Jessee
Advertising 67 – Public Service Online Film, Video & Sound ReWork Project Interactive Film djnr interactive, LLC
Advertising 69 – Advertising Industry Self-Promotion Film, Video & Sound The Cardie Award Sanders\Wingo
Advertising 77 – Copywriting OverConfident Wrapping Paper GSD&M
Advertising 77 – Copywriting First Draft Ever GSD&M
Advertising 79B – Illustration – Series OverConfident Wrapping Paper GSD&M
Advertising 81 – Art Direction First Draft Ever GSD&M
Advertising 82 – Cinematography ReWork Project Interactive Film djnr interactive, LLC
Design 02A – Single Unit YETI Colster Stash Can McGarrah Jessee
Design 02B – Packaging Campaign Shiner Wicked Ram Packaging McGarrah Jessee
Design 03A – Counter Top PetSmart In-Store Poster – Daycamp GSD&M
Design 11A – Apparel 7-Eleven Slurpee All Access T3
Design 78 – Logo Design One Eleven Congress/Fareground-One Eleven logo syst. lookthinkmake
Design 78 – Logo Design Austin Ad Fed Logos McGarrah Jessee
Design 78 – Logo Design Sala & Betty Logo David Kampa
Digital 37A – Consumer Grander Rum Website Helms Workshop
Digital 37A – Consumer Hopdoddy Website Greatest Common Factory
Digital 38A – Single Platform 7-Eleven Coffee Muffin Bundle T3
Digital 38A – Single Platform 7-Eleven Slurpee Social – Ryan Adams T3
Digital 38A – Single Platform Rice University [Your Name Here] Campaign archer malmo
Digital 38B – Multiple Platforms Zales ‘Let Mom Shine’ GSD&M
Digital 38B – Multiple Platforms Shiner Sausage Envy Envision Creative Group
Digital 45 – Branded Content & Entertainment for Online/Interactive Allstate “Here’s to Firsts: Family” Holiday Video T3
Digital 55A – Single Spot, Any Length PetSmart Online Films – Interior Designer GSD&M
Digital 55A – Single Spot, Any Length Shiner Prickly Pear Social Video McGarrah Jessee
Digital 55A – Single Spot, Any Length Allstate “Here’s to Firsts: Family” Holiday Video T3
Digital 58B – Single entry, More than :60 seconds Dell Latitude Rugged Tablet Dell Blue
Digital 58B – Single entry, More than :60 seconds ReWork Project Interactive Film djnr interactive, LLC
Digital 58B – Single entry, More than :60 seconds Dell Precision Customer Story – Cyprian Sadlon Dell Blue
Digital 60 – Branded Content & Entertainment, Non-Broadcast Don’t Talk PSA: Coach Alamo Drafthouse Cinema
Digital 90 – GPS & Location Technology PatronTequila.com Razorfish
CrossPlatform 72 – Integrated Branded Content Campaign SafeAuto – CCP Integrated campaign Greatest Common Factory
CrossPlatform 73 – Online/Interactive Campaign SafeAuto – Meet the CCP Greatest Common Factory
CrossPlatform 76A – Advertising Industry Single Medium Campaign The Holiday Card: The Movie Campaign Sanders\Wingo
BRONZE
Advertising 17A – Full Page Or Less, Single Unit PetSmart Poop Bag Print Ad GSD&M
Advertising 17A – Full Page Or Less, Single Unit Shiner Alamo Drafthouse BMD x STAR WARS Print McGarrah Jessee
Advertising 17A – Full Page Or Less, Single Unit YETI Rudolph Butcher Chart McGarrah Jessee
Advertising 17C – Magazine Advertising Campaign Allens Boots Y&R Austin
Advertising 21 – Branded Content & Entertainment, Any print medium Birth. Movies. Death.   STAR WARS Edition. Alamo Drafthouse Cinema
Advertising 23 – Advertising Industry Self-Promotion,Print Advertising Sibling Paper System GSD&M
Advertising 23 – Advertising Industry Self-Promotion, Print Advertising GSD&M 20th Anniversary (Chicago Office) GSD&M
Advertising 27A – Poster – Single Unit Make The World A Quieter Place-Silencer Shop Marketing Matters
Advertising 52A – Single Spot, Up to 2:00 PetSmart Television – Nooks and Crannies GSD&M
Advertising 52A – Single Spot, Up to 2:00 PetSmart Television – Stanley GSD&M
Advertising 52A – Single Spot, Up to 2:00 Southwest Airlines Fall 2015 TV – Upgrade to Awesome GSD&M
Advertising 52A – Single Spot, Up to 2:00 Southwest Airlines Spring 2015 TV – Weddings 2.0 GSD&M
Advertising 52A – Single Spot, Up to 2:00 Southwest Airlines Spring 2015 TV – Garage Band GSD&M
Advertising 52B – Television-National Campaign Southwest Airlines Spring 2015 Campaign GSD&M
Advertising 79A – Illustration – Single McJ Culture Cards McGarrah Jessee
Advertising 79A – Illustration – Single Shiner You Drink It Poster McGarrah Jessee
Advertising 79B – Illustration – Series Shiner Beer Astrology McGarrah Jessee
Advertising 79B – Illustration – Series PetSmart In-Store Poster – Grooming GSD&M
Advertising 80B – Color, Single Sedona_Photography_Wallpaper & Screen Fill Dell Blue
Advertising 81 – Art Direction The Independent Headline Typography lookthinkmake
Advertising 82 – Cinematography Narratus Ultralite Films
Design 02A – Single Unit Ringling Road (William Clark Green) Backstage Design Studio
Design 02B – Packaging Campaign Kelley Quan Cosmetics Packaging Envision Creative Group
Design 14 – Brand Elements Tilted Chair Creative Brand Elements Tilted Chair Creative, Inc.
Design 78 – Logo Design SIMS Foundation Rebrand Wyatt Brand
Design 78 – Logo Design Brakes To Go Identity lookthinkmake
Digital 37A – Consumer Austin Beerworks Website Helms Workshop
Digital 37A – Consumer CG&S Design-Build Website lookthinkmake
Digital 40 – Web Banner Ads SafeAuto CCP YourQuoteAwaits Greatest Common Factory
Digital 46 – Public Service Online/Interactive ReWork Project Website djnr interactive, LLC
Digital 55A – Single Spot, Any Length PetSmart Online Films – Stanley Turns Five GSD&M
Digital 55A – Single Spot, Any Length 7-Eleven Coffee Muffin Bundle T3
Digital 55A – Single Spot, Any Length PetSmart Online Films – Pepper GSD&M
Digital 55B – Online Film, Video & Sound Campaign “YETI Vs.” Campaign McGarrah Jessee
Digital 55B – Online Film, Video & Sound Campaign SafeAuto – ‘Terrible Quotes’ Campaign Greatest Common Factory
Digital 58A – Single entry :60 seconds or less Bowties Ampersand Agency
Digital 58B – Single entry, more than :60 seconds Dell Precision Customer Story-Sam Robinson Dell Blue
Digital 58B – Single entry, more than :60 seconds YETI Films: “Shut Up & Paddle” McGarrah Jessee
Digital 89 – Responsive Design PatronTequila.com Razorfish
CrossPlatform 71 – Integrated Brand Identity Campaign Nobles Barbershop Marketing Matters
CrossPlatform 74A – Single Medium Public Service Campaign Help and Hope Sherry Matthews
CrossPlatform 75 – Ad Club or Marketing Club Own It-2015 American Advertising Awards Marketing Matters
2016 AUSTIN AD FED STUDENT ADDY WINNERS
FIELD CATEGORY ENTRY TITLE ENTRANT SCHOOL
BEST OF SHOW
Advertising S07B – Campaign Scotch Tape: Naturally Sticky Nicole Streeter UT
Design S01A – Packaging Sweet’N Low Taste Buddies Allison Burzlaff, Matthew Adamiak UT
Digital S14 – App (Mobile or Web-Based) NCADV: The GetAway Project Nicole Streeter, Justin Perez UT
JUDGE’S CHOICE
Advertising S09B – Campaign Lush Julianne Perry, Frank Benavides UT
Design S01A – Packaging ÔªøSweet’N Low Taste Buddies Allison Burzlaff, Matthew Adamiak UT
Digital S14 – App (Mobile or Web-Based) NCADV: The GetAway Project Nicole Streeter, Justin Perez UT
GOLD
Advertising S07B – Campaign Scotch Tape: Naturally Sticky Nicole Streeter UT
Advertising S07B – Campaign Rain-X Steer Clear Lindsay Kelly, Yen Phan UT
Advertising S09B – Campaign Lush Julianne Perry, Frank Benavides UT
Advertising S17B – Campaign Touch the World Jennifer Siegel, Melissa Huisman UT
Design S01A – Packaging Buddha’s Brew Packaging Tofer Flowers, Brandon Jessee JPL
Design S01A – Packaging Sweet’N Low Taste Buddies Allison Burzlaff, Matthew Adamiak UT
Design S05A – Cover Paradise Lost John Coleman JPL
Design S20 – Integrated Brand Identity Campaign Royal Blue Grocery Jeff Hopkins JPL
Digital S14 – App (Mobile or Web-Based) NCADV: The GetAway Project Nicole Streeter UT
SILVER
Advertising S07A – Single (Full Page or Less) Depend Adult Undergarments Danielle Gasbarro, Margaret-Ann Thurmond UT
Advertising S07B – Campaign Keds for Kate Spade Danielle Gasbarro, Audrey Thornton UT
Advertising S07B – Campaign Bonne Maman Jam Kelsey Boylan, Preethi Balakrishman UT
Advertising S07B – Campaign Febreze Chris Greer UT
Advertising S07B – Campaign Tweezerman Chenglei Wu UT
Advertising S07B – Campaign Wholly Guacamole – Avocados don’t come prepared Lindsay Kelly UT
Advertising S07B – Campaign Ace Hardware: The Thing for the Stuff Zach Lyons, Addie Williams UT
Cross Platform S19 – Consumer Campaign Buddha’s Brew Integrated Campaign Brandon Jessee, Tofer Flowers JPL
Cross Platform S19 – Consumer Campaign Manwich Hannah Yeiser, Jacqueline Byrne UT
Cross Platform S19 – Consumer Campaign Poler Outdoor Stuff Chris Greer UT
Cross Platform S19 – Consumer Campaign Tampax Neo Kelsey O’Briant UT
Cross Platform S19 – Consumer Campaign Wikipedia Kelsey O’Briant UT
Cross Platform S20 – Integrated Brand Identity Campaign Jane & Jo A Traugott, M Gerber, M Fierro, S Rodriguez TSU
Cross Platform S20 – Integrated Brand Identity Campaign Getaround Allison Traugott TSU
Design & Adv S22 – Logo Design Red Wing Style Guide Emily Spellman JPL
BRONZE
Advertising S07B – Campaign Airstream Kelsey O’Briant UT
Advertising S07B – Campaign Black Cat Fireworks Print Campaign Rachel McEuen UT
Advertising S07B – Campaign Dummies Campaign Daniel Kapilivsky UT
Advertising S07A – Single (Full Page or Less) Karma Natural, Nail Polish Remover Kirsten Stowers UT
Advertising S07B – Campaign Marpac Kirsten Stowers UT
Advertising S07B – Campaign Topo Chico: Old Secret, New Tradition Nicole Streeter UT
Advertising S17A – Single Voting Rights Act: Odds M Sweet,B Crain, B Garner, A Tann TSU
Cross Platform S19 – Consumer Campaign Aƒìsop ,†Understand Thanh Ly, Kelsey O’Briant UT
Cross Platform S19 – Consumer Campaign BBC America Jeff Hopkins, Adam Fleming JPL
Cross Platform S19 – Consumer Campaign Coyote Drive-in Campaign Rachel McEuen, Austin Couillard UT
Cross Platform S19 – Consumer Campaign MUJI, Unbranded Thanh Ly, Derek Peet UT
Cross Platform S19 – Consumer Campaign Ore-Ida Kelsey O’Briant UT
Cross Platform S19 – Consumer Campaign Rogaine, Time to Grow Thanh Ly, Abby Samuels UT
Cross Platform S19 – Consumer Campaign Roto-Rooter Kelsey O’Briant UT
Cross Platform S19 – Consumer Campaign Venmo, Get Paid Thanh Ly, Conor Patterson UT
Design S01A – Packaging Merkur Razors Packaging Tofer Flowers JPL
Design S25 – Art Direction Megabus Rebrand Sherlock Chang, Justin Perez UT
Digital S12 – Website (Desktop or Mobile) Netflix Website Shane Matula JPL